*21+ and present in NJ, IL, PA, IN, TN, CO, MI or WV. Gambling Problem? Call-1800-GAMBLER or in WV visit www.1800gambler.net

Hyped on sports, but think betting is out of your league? It's not.

I've been watching sports all my life and that's all I needed to start.

FanDuel Sportsbook is the ultimate hub for sports betting - they offer every sport, great daily offers, and a seriously unbeatable promo for first-time users. They help you get your feet wet in the betting space without drowning.

I can't tell you how much I've won with FanDuel Sportsbook...but let's just say I've got bragging rights.

Here's why FanDuel Sportsbook is bigger and better than you think:

Easy To Start

All you need to do is download the app or sign up online and register. It takes like two minutes, and then you can put down a deposit.

Name, address, and social security number, and you're good to go. (The social is to make sure you're at least 21 years old and you're not a coach or player. That would be bad.)

The New User Offer Is Awesome

Your first $1000 is risk-free. If you deposit $1000 and lose it all in one swoop, FanDuel Sportsbook will give you $1000 good as cash to spend on their site how you please. Because I had that do-over built in, I felt like I could take a bigger risk to start.

Easy To Use

Unlike the sites of the 90s with blinking lights and a billion pop-ups, FanDuel Sportsbook's interface is sleek and easy to navigate with all the sports on the left and the tutorials. Most things I figured out on my own, but everything is explained clearly here so you know what you're doing.

All The Sports

Football, Baseball, Basketball, college or professional, MMA, Cricket, Darts, and everything else you can think of. There are daily odds boosts where you can open yourself up to the more niche betting options and events for less of a risk, or you can just stick to the Steelers all NFL season.

Easy To Cash Out

Deposit your winnings into your account at any time - no waiting period, no required minimum. I only found out later that not all betting places give you this option.

FanDuel Sportsbook is awesome for sports betting. Head to the online sports betting website or the Apple store to register today, and get your first $1000 risk-free.

Follow Us on

Lately, my family has gotten really into streaming.

Whether it be PAW Patrol for the kids or HGTV for my wife (she absolutely loves House Hunters), it feels like the TV's on 24/7. In fact, we've been streaming so much that we've barely used cable at all. Well, most of us…

Even though it feels as if we've moved past cable, I still rely on it to catch all of my favorite games. College, major league, local—I love it all and the only issue with most major streaming services is that I can only access one or two of these games. Why does everyone get to have their thing except for me?

Sure, I could shell out another $30 for a sports streaming service, but our monthly bills are really starting to add up. If I'm only paying for cable to watch my favorite games, then how much money am I actually losing? It's like paying an arm and a leg just to get 3 or 4 channels. That's why I did a bit of digging to find a solution and eventually learned about fuboTV.

fuboTV is a live TV streaming service that is dedicated to helping you get rid of your expensive cable package. It's also compatible with pretty much every streaming device including Amazon Fire TV, Apple TV, Google Chromecast, Roku, Web Browsers, iPhone/iPad, Android Phone/Tablet, Android TV, and Samsung Smart TV.

But the best part? With the Starter Plan, you can access over 120 channels including over two dozen different sports networks. I decided to try their 7-day free trial to see what it was like, and boy, I was not disappointed.

Since its launch, the service boasts 30 of the top channels including NBA TV, NFL Network, and some of the most popular entertainment channels including MTV, Comedy Central, Nickelodeon, and Paramount Network. Not to mention, fuboTV gives you the option to add more channels to the Starter Plan depending on what you're looking for.

My personal favorite was the addition of Sports Plus with NFL RedZone which let me catch every NCAA and NFL game for only $28.99 per month. My wife, however, loves the included fubo Extra add-on with channels like the Cooking Channel and the DIY Network.

Every Channel You Need, All In One Place
No Contracts
Start Your Free Trial Now!

But how does fuboTV save you money? First and foremost, fuboTV is literally half the price of cable! Instead of paying upwards of $60 for a bunch of channels you won't even use, fuboTV allows you to be smart about how you spend your money to create your personalized viewing experience. fuboTV's Starter Plan is heavy on sports but packs a ton of other entertainment and news options in addition to a ton of competitive features.

For example, instead of using off-the-shelf tech, fuboTV is the only live TV streaming service to offer live broadcasts in 4K. They also offer a cloud DVR that can store up to 1,000 hours of extra content. And if you're watching a game that's already in progress, then simply use the Restart feature to jump back to the beginning of the game.

The fuboTV Starter Plan definitely gives us a bang for our buck with 120 channels plus 250 hours of DVR recording space. Oh, did I mention that we can even run three streams simultaneously?

But the icing-on-the-cake is really the freedom that fuboTV provides. There are 0 contracts or hidden agreements. You can literally cancel whenever you want and it's as easy as a click of a button. Instead of jumping through all of those crazy hoops to close your cable subscription, fuboTV streamlines everything!

If you're any kind of sports enthusiast like me, then I'm sure you know the pain of overpaying for cable and streaming services or simply forgoing sports entirely to accommodate your family.

Well, with fuboTV you no longer have to compromise. fuboTV is the best option for any family and its bonus features allow you to customize your family-style TV experience at a budget-friendly price!

Click Here to Start Your Free Trial From fuboTV and Enjoy Live TV and Sports With No Contracts and No Commitment

In the age of the digital duopoly, network diversification is more important than ever.

Ever-changing privacy and data policies surrounding major platforms like Facebook and Google mean that advertisers can never have 100% certainty on the effectiveness of their advertising.

That's why over the past decade, native advertising has exploded as a unique opportunity for content markets to reach unique visitors (often for a fraction of the cost required from popular social platforms).

Native advertising can take on many forms, but at the end of the day, it's all about getting your content in front of a user who is already reading similar content. Native is a technique used in paid advertising that matches the look, feel, and function of the media format in which they already appear. Therefore, native advertisements don't look like advertisements at all considering their non-disruptive context.

But considering the extremely high efficiency of traditional social media ads, why even bother with native advertising? For one, consumers actually view native ads 53% more than display ads. Moreover, these native ads allow for an 18% increase in purchase intent with a smaller increase in visual engagement. Finally, native ads can fight ad fatigue as brand exposure cloaked in editorial content will not tire out your audience as quickly as display ads.

And while there are many different types of native advertising, here at GeistM, we pride ourselves on our proficiency in programmatic native advertising. Programmatic native advertising brings native to a new frontier by enabling brands and businesses to optimize their native advertising ROI (Return On Investment) by using programmatic auction of native ads via RTB (Real Time Bidding).

To offer a quick overview of how this works, first a SSP (Supply Side Platform) sends a bid request on behalf of the publisher. From there, the DSP (Demand Side Platform) responds with metadata metrics such as headline, thumbnail image, URL, or description text. Based on the relevancy of the metadata and the competitiveness of the bid, the SSP selects the winning ad and configures the native ad into a template fit for a web page or app.

However, what really makes or breaks success when it comes to native advertising is the targeting and optimization efforts. For example, GeistM recently set out to lower the CPA of a client in the Health & Wellness vertical through native advertising efforts. To accomplish this, we leveraged Verizon Media's Predictive Segments which is composed of over 2 billion digital touchpoints directly tied to pixel events which dynamically refresh on a daily basis. The result saw turbo-look-alike audiences that provided significant traction from the get-go, lowering CPAs by nearly 300% over several weeks.

Similarly, GeistM leverages a similar feature courtesy of Taboola called Attentive Audiences, instead of traditional remarketing audiences (like site visitors) to drive down our client's retargeting CPA. Taboola's Attentive Audiences are constructed via the Taboola Pixel which helps the algorithm define a retargeting audience based on a myriad of customer behaviors such as number of recurring visits, time spent on site, scroll depth, number of pages viewed, and more.

Arguably our most used platform when it comes to native advertising has to be Outbrain, and for good reason. Of all of the programmatic native ad platforms out there, Outbrain gives marketers an extremely flexible pay-per-click model that provides full control over how your budget is spent. Targeting and exclusions based on CPCs allow you to maximize ROI by making adjustments to dimensions such as geo-location, device, time of day, publisher, creative, and more.

Not only does native advertising provide an exciting opportunity for diversification, it can also be extremely economical if done correctly. To get started on your native efforts, contact us today at [email protected].

My buddies and I always try to make it out to a game, but we never really care which one we end up at provided we can bet on it. Obviously we have our favorite sports and teams, but it was rarely about what game we went to or who we saw playing. It was about watching the game live and having something on the line.

We decided to see if there were new events going on and came across horse racing. Yes, horse racing. It was perfect--short, fast-paced, and most importantly, an opportunity for betting.

I had never really considered watching a horse race any time other than the Triple Crown races, but the prospects of the sport seemed exhilarating.

One quick Google search later, we came across TVG, powered by FanDuel. It's an online betting platform that takes you right to the heart of the action. We were a little apprehensive about using a mobile app to place our bets, but TVG's ability to bet on live horse races from all over the world was too good to pass up.

Here are 5 reasons why we are obsessed with horse racing thanks to TVG:

1. Betting has never been easier

Use your phone or computer to watch and bet on live horse races in real-time. TVG offers a bunch of features to make betting even simpler--live odds and handicapping tips leverage recent learnings to help you make your best bet. Not to mention, TVG's exclusive race content and wagering guide offers an under-the-hood look into the strategy behind horse race betting.

2. The biggest selection of horse races out there

If you're looking to drop a little dough on a horse race, chances are your best option is your local race track. But watching the same few horses races over and over again isn't the most exciting thing. With TVG you have access to over 150 tracks worldwide with races happening consistently throughout the day.

3. Get a generous sign-up offer when you place your first bet

Once you register your account, you will be eligible for a $300 risk-free bet. All you have to do is place your first bet on a horse to win and you're covered. If you happen to lose, TVG will insure you for up to $300 as a sort of wagering credit. I may have been a little trigger happy when placing my first bet, so having this insurance was a great perk. There are also a bunch of promotional offers available year-round.

4. Making deposits and cashing out at the touch of button

With a ton of payment options such as PayPal, BetCash, debit/credit, wire transfers, and other third-party services, making a deposit is a breeze. But what about the payout? Depending on your deposit method, your withdrawal will be available in a few days. No more waiting in-line to collect your winnings!

5. Watching live races with your friends while betting is exhilarating

With TVG, we haven't had this sort of fun in months! Every weekend we'll turn on a race and throw our bets in. After a few races, and quite a few drinks, we'll tally up our winnings to see who won the most! Sometimes it's not even about making money, but just having a good time.

TVG is the perfect way to add a little excitement to an otherwise mundane afternoon. It introduced me to the world of horse racing, a sport I never would have considered otherwise.

The races just keep ramping up and thanks to TVG, I can always get in on the fun.

UPDATE: The biggest derby in horse racing is THIS WEEKEND. Get in on the action with your $300 risk-free bet!