Kim K is acting up again — nature is healing.
After Kanye West recently went on an online tear trying to win Kim back by … weaponizing his fans against her and her boyfriend — the logic is flawed, especially since West was simultaneously parading his relationship with Julia Fox — a judge declared Kim Kardashian legally single. Silly me, I thought this would be the end of the whole ordeal. I naively hoped that I would get some peace, quiet, and respite from the Kardashian/Jenner/West/Barker/Fox/Davidson/whoever-else brood for at least a little while.
Once again, I was wrong.
Kim Kardashian recently made it Instagram-official with Pete Davidson in a very on-trend photo dump. And — predictably — this went viral. This is … whatever. Good for them. However, at the same time, a video of Kim’s advice to business owners also went viral.
In an interview for Variety, the magazine asked Kim for her "best advice for women in business." In response, Kim said — in all seriousness and without a hint of sarcasm or self-awareness — “Get your f—ing ass up and work.” She continued: “It seems like nobody wants to work these days. You have to surround yourself with people that want to work. No toxic work environments and show up and do the work. Have a good work environment where everyone loves what they do because you have one life.”
If this sounds like bad advice, it’s because it is. In fact, none of it really means anything substantial. At best, it’s vacuous and unhelpful. At worst, it's ignorant and completely insensitive.
Emerging from a global pandemic that ravaged the economy with high rates of unemployment and confused work boundaries for those who could work, Kim’s assessment of people “these days” is outrageously out of touch.
In fact, most people are working more. Studies show: “Nearly 70 percent of professionals who transitioned to remote work because of the pandemic say they now work on the weekends. And 45 percent say they regularly work more hours during the week than they did before.”
While the rise of remote work promised more freedom and flexibility, it actually placed increased pressure on employees. They face rising workloads — especially in shrinking departments that laid off some employees due to budget cuts — and less ability to advocate for themselves. So, even if Kim is right and people don’t “want to work,” they’re working anyway. And they’re working more than ever.
According to Paul McDonald, senior executive director at LA-based staffing firm Robert Half, "While remote work affords employees greater flexibility, it also makes disconnecting extremely difficult. Many people feel pressure to keep up with rising workloads and are putting in long hours to support the business and customer needs.”
This pressure, combined with hastily-set-up remote systems means employees have been left in limbo, clocking in at the end of the world. “Simply handing an employee a laptop and downloading Zoom or some other collaborative software is not enough to help employees manage their work and lives through the pandemic and beyond,” says Cali Williams Yost, a nationally recognized expert on workplace flexibility and founder of the Manhattan-based consultancy Flex+Strategy Group.
Due to the prevalence of hustle culture, these boundaries are even more blurred. Unfortunately, the glorification of non-stop hustling was omnipresent during the pandemic. Remember when we first started lockdown and everyone was like, “write a book,” or “get a six-pack.” Somehow, that expectation still stands, and now those who got crypto-rich or exploited people’s pandemic vulnerabilities are looking down on the people who didn’t.
Kim is the latter. Her various business ventures all depend on selling consumer insecurities back to people. The self-image she constructed for her brand is one that promises her fans they can get a piece of her life, her success, her looks if they only spend more and more money.
According to Kim, her job is burdensome. She defended herself, saying: “When you do product shots (or) when you (post) things that are work-related posts, it's still a job and it's still really hard. Success is never easy. If you put in the work, you will see results.” But once again, this is overly simplistic, oblivious, and ignorant.
Not to say that she hasn’t leveraged the privileges she’s been given, but that’s just it. Kim Kardashian was born in proximity to wealth and fame, all of which provided her with the opportunities she has now leveraged for her success. And some of these opportunities have come at the cost of other people — i.e. her whole aesthetic and how it was built on a foundation of anti-blackness. As a fair-skinned woman, Kim was praised and uplifted for embodying aesthetics that Black women have been shamed and degraded for. So her success is not merely a result of her desire to work, her individual actions. Rather, it’s because she had all the prerequisites to success. But not everyone can just reach out and choose a life of access, ease, and abundance.
To be honest, the Variety question was kind of a setup. Kim’s relationship with work is not like most people’s, so no advice she would have given would be relatable. Sure, it didn’t have to be so shallow or perpetuate toxic ideas about work. But the lesson here is clear: don’t take work advice from Kim Kardashian.
Oh, how far we’ve come!
Women’s History Month is here. What a pertinent reminder of how far women have come in society — but this far is far from far enough. From the pay gap to daily microaggressions, it’s still obvious that women are treated as lesser-than in society. This is especially clear when you look at how few female-founded businesses there are.
According to Rolling Stone, it’s crucial to support female-owned businesses. They report: “While it is true that the different experiences and backgrounds that women and men have undoubtedly affect business approaches, this is actually a good thing. A business with diverse perspectives is an innovative business that can actually push the boundaries of industries.” Like with any other social justice cause, uplifting marginalized folks is good for everyone involved. We all benefit from the increased, diverse worldviews brought about by representation.
The article continues: “Having a gender-diverse business yields better consumer insight, and in turn, a more profitable business. Back in 2015, McKinsey & Company found businesses that were more gender-diverse were likely to outperform approximately 15 percent above the industry median. Years later in 2020, they found that the percentage had increased to 25 percent.”
Therefore, even if we aren’t focused on all the social and political reasons to uplift female entrepreneurs, it’s better for everyone’s bottom line if we do.
Yet, despite this oft-proven reality, archaic stereotypes and oppressive systems stand in the way of progress in every sector. An article in Business News Daily outlines some of the obstacles women face as entrepreneurs. The number one hurdle they face? Social expectations.
The article advises that in order to beat this imposter syndrome, female founders should stick to their guns rather than trying to conform. “Women may feel as though they need to adopt a stereotypically "male" attitude toward business: competitive, aggressive, and sometimes harsh. But successful female CEOs believe that remaining true to yourself and finding your own voice are the keys to rising above preconceived expectations.”
But often, women are told their lack of professional advancement is their fault. You’re too shy. You’re not assertive enough. You need to ask for what you want. Otherwise, how do you expect to get it?
However, despite this refrain, it’s actually not their own fault. This scapegoating convinces ambitious women that if their careers are stifled, it’s their fault. This causes imposter syndrome, lack of representation, and real industry consequences.
According to BND, “Raising capital is even more difficult for women-owned businesses. A 2014 Babson College report found that less than 3% of companies with venture capital funding had female CEOs … venture capitalists tend to invest in startups run by people of their own ‘tribe.’”
Other things that get in the way of women climbing the ladder to success include: struggling to be taken seriously, owning their accomplishments, building a support network, balancing business and family life, and coping with the fear of failure.
These are real, tangible barriers that most female entrepreneurs face. The women who have succeeded should be celebrated — and this month is the perfect one to do so. Luckily for us, we can vote with our dollars, supporting the businesses we love so that there can be more like-minded companies out there in the world.
Here are some of my favorite female-owned brands to shop during Women’s History Month:
Everyone knows we need to save our money. Some of us might even believe we make savvy financial decisions when we skip the occasional impulse buy, or pat ourselves on the back when we refrain from buying yet another pair of ripped blue jeans.
For many, the reason they can’t save money is they’re too afraid to face their finances. We worry that we’ll never be good savers and live in fear of our bank balances. There’s a culture of shame surrounding what “they” label “stupid” money decisions. Not to mention the constant anxiety about not saving enough. All this creates a negative feedback loop that inhibits people from learning about their money habits.
This shame is the prevailing narrative surrounding money advice. Far too many money experts are older white males — wagging their fingers at pesky Millennials and self-centered Gen Zers, making idiotic decisions and not buying houses.
Yet younger generations are saddled with outrageous debt. As inflation rates and housing markets rise — that outdated American dream of the Colonial house and picket fence becomes absolutely unattainable. So, when it feels like there’s no goal in sight, it’s tempting to take the nihilistic approach and spend-spend-spend rather than saving. Don’t forget, these generations are coming of age in the “YOLO” era.
In authors Emma Pattee and Stefanie O'Connell’s CNBC article “Personal finance advice relies on shame; what if we tried empathy?” They say: “From the over-simplified math of David Bach’s “The Latte Factor,” to Dave Ramsey’s condemnation of nearly all debt, to the media’s obsession with extreme frugality and early retirement, the message is clear: If you’re struggling financially, you only have yourself to blame. In this mythology, only once an individual takes full responsibility for their situation, will they be able to make the so-called right choices in order to achieve financial prosperity.”
You can’t simply put on a Joe Rogan podcast and magically change your life. Let’s just get to the point and actually speak about the main thing keeping people down: capitalism. So until we get rid of that, inequality will persist and the small-minded powers that be will blame the people suffering from it and for it.
However, it’s not all revolution or Rogan. There is a middle ground. By overcoming your fears you’ll be better equipped to take a peek at your finances and address the issues that are buried there. Rather than restricting yourself by a word like budget, try the term spending plan. It combines the thrill of spending with the intelligence of a plan. With this new term and ideology to hand, perhaps you’ll be able to set aside your money to save.
A spending plan isn’t intimidating — especially with the help of apps like Meet Cleo, which keep it real and keep you on track. By doing what a good friend would, the Meet Cleo finance app will help you to face the numbers and actually do something with them. You don’t have to make a mortgage your goal, but socking the money away can’t hurt.
Here are 6 ways you can shave down those numbers on your spreadsheet and cut costs:
No, I won’t be plugging the house hacking trend here — wannabe millionaire landlords exploiting the lack of affordable housing is not a fun investment strategy for me. However, rent is usually people’s biggest expense. If you can reduce this, it goes a long way to helping you save.
A lot of people don’t know that you can negotiate your rent. Instead of meekly accepting the price offered, you can present your landlord with a figure that works better for you. In a competitive housing market, this will be less effective. But some buildings offer incentives like a few months free. See if you can snag one of these deals. If your lease is almost up, try to renegotiate your rent. It costs landlords a lot to move you out and identify a replacement tenant when it would be cheaper to keep you. Give it a try. What do you have to lose but a couple of hundred dollars shaved off your living expenses.
After rent, food is our second-largest expense. Between groceries and eating out — we’ll get to that — what we eat plays a huge factor in how we spend. While many people will tell you to head to Costco or Walmart to shop in bulk, take a breath and consider your shopping needs. Bigger isn’t always better when you buy more than you can eat because you think you’re getting a deal. It’s clear that bulk shopping isn't the answer for everyone. Shop smarter, not bigger. Go to the grocery store with a list and stick to it. To keep it interesting, maybe allow yourself one spontaneous buy, but trust me. Lists are law.
Like with grocery shopping, the key to curbing impulse shopping is allowing room in your spending plan for small indulgences. Allow for dinner out or delivery once or twice a week, then no more. That way, you’ll eat all the weekly groceries and truly savor those meals out. Two birds, one stone.
You Guessed It … The Latte
Joe Rogan and Co. will tell you that the daily Starbucks run is ruining your life. However, if there’s room for it in your spending plan, go ahead and keep your Starbs if it really lifts your day. For some, taking a walk to their local coffee shop is all that kept them going during the pandemic — and even now. But if hitting your local cafe is a mindless habit that you don’t value, sure, replace it with coffee at home. The key is intentionality, not punishment. Keep your small indulgences within the parameters of your spending plan.
Do you have a wardrobe full of clothes but still feel like there’s nothing you can wear? That means your clothes aren’t following the rules of intentionality, as outlined above. Instead of hopping on microtrends and buying everything on the sale rack, take your time and consider how it will fit into your daily life before purchasing.
Challenge to you right now: list everything you think you’re subscribed to right now. Then go through your credit card statements and itemize all the actual subscriptions. I guarantee you’ll find some you’ve totally forgotten about. Unsubscribe to them immediately. Too often, we forget what we signed up for and end up paying for it months or even years after the free trial is over. Then check through what’s left. Do you need every single streaming service? Do you need every single app? Your screentime and your savings will thank you.