Aaron Gowen

Aaron Gowen

VP of Partnerships, GeistM Aaron has spent the last 5 years at GeistM, where he runs partnerships end to end - inclusive of content & GEO partnerships. GeistM has owned and run its own publishers since 2013, including Popdust, Trueself, Topdust, Journiest, GearBrain, The Liberty Project, Find Karma and Paypath. Aaron leads every GEO conversation across that network. In practice he works out how a brand gets written about on those sites so that it shows up when people ask ChatGPT, Perplexity or Google’s AI for a recommendation. GeistM works with brands including Vuori, WeightWatchers, Coterie, Grammarly, JG Wentworth and Function Health. On Paypath, Aaron writes practical guides on GEO for D2C and consumer brands: what gets a brand cited by AI, what doesn’t, and how to measure it. Aaron is based in Barcelona. [LinkedIn] · [Talk to GeistM]