marketing

3 College Majors With Significant ROI

College is expensive, and the times are changing. In fact only about two-thirds of the current generation are opting receive bachelors degrees or higher. And for those that do pursue higher education, the price tag is higher than ever, and it’s rare that your degree doesn’t come unaccompanied by a load of debt. That means

Entrepreneur 101: The Name of the Game is Branding

You have decided to start a business. Assessing risk, allocating capital, defining your organization strategy and combatting competition are all major considerations. But, like any enterprise, first impressions are the most important. It starts with a name. Couples spend months or even years debating the names of their children, and your business deserves equal thought.