The foundation of a successful business is being able to cater to your customer. One of the components to gaining loyalty is presenting a fast and secure checkout process. For this and other reasons noted below, we believe PayPal is an all-around winner. With flexible payment options, simple setup, and seamless payment, PayPal delivers what business owners need to build a strong customer base. Here are the stats to prove it.

1. PayPal helps you create a better buying experience with fewer screens, fewer clicks, and up to a 44% better checkout conversion.¹

Most people lose patience every time they have to fill out forms and personal information at checkout on each new website. PayPal Express Checkout gives your customers a fast, easy checkout across devices - and can help you close more sales in the process.

2. PayPal attracts up to 5.3% more customers.2

It's not a stretch to say that PayPal customers look for PayPal when they shop online. In fact, research shows that offering PayPal helps attract up to 5.3% more new buyers. Even better: those buyers spend more, which helps small businesses sell more and grow.

3. PayPal is trusted by more than 188 million active accounts.3

Customers recognize the PayPal logo, and brand recognition is a powerful ally to lend credibility to your company. When it comes to their money, customers want to feel comfortable that their payments will be secure and protected against fraud.

4. PayPal lets you accept 25 currencies securely from 203 markets.

Don't wait for payments to come in from a three-week sea voyage across the Atlantic or pay hefty international wiring fees. PayPal is your ticket to selling into more markets and taking your business international.

5. The flexibility of PayPal can help close more transactions.

Not only can customers pay with credit or debit, but they can also get financing on purchases of $99 or more through PayPal Credit. And it's a popular choice among users: about one-quarter (25%) of PayPal Credit buyers said they wouldn't have made their most recent purchase without PayPal Credit. 4 It can be a great way to help drive more sales and get paid upfront, even though your customers have more time to pay.

6. You can start accepting payments online in about 15 minutes.

PayPal is easy to integrate into your business: it only takes about 15 minutes to add a payment button to your website.

7. You may be able to get a loan - without a credit check.

PayPal Working Capital has provided more than $1 billion in funding to over 90,000 small businesses globally. You may be eligible to apply for a business loan after you start processing payments with PayPal. 5 It could come in handy to prepare for busy seasons or to restock inventory. The lender for PayPal Working Capital in the U.S. is WebBank, a Utah-chartered Industrial Bank, and member of the FDIC.

8. In 2014, 2.5 million businesses of all sizes created and sent out PayPal invoices.

We found that PayPal invoicing is an efficient way of organizing all of your payments and staying on top of money that's owed. Dealing with late payments is a whole lot easier, without the need to send a debt collector. PayPal sends your customers an online invoice that they can pay directly via PayPal, credit card, or debit card.

9. PayPal never takes a day off.

Ecommerce never sleeps, and neither does PayPal. The staff is available to provide support 7 days a week. When you have a problem, you can get it reliably fixed without delay.

PayPal's suite of services is a good choice for any small business, from ecommerce beginners to companies looking to expand internationally. PayPal also provides a transparent fee structure and devices for online and offline sales, gaining the respect of entrepreneurs worldwide.

PayPal can be a trusted business partner, starting at $0 a month, and signup takes as little as 15 minutes! Follow this link to start accelerating your business with PayPal today.

1As reported in Nielsen's Online Panel research for activity occurring from July – November 2015, which compared PayPal transactions to non-PayPal transactions on sites that offer PayPal as a payment option. Nielsen measured 125,000 households' online behavior across 10 SMB merchants. Copyright 2016 Nielsen. 2As reported in Nielsen's Online Buyer Insights, which measured online & mobile purchasing behavior 52 weeks pre-/post-PayPal integration to calculate lift in net new customers who completed a purchase using PayPal. Weighted average results across a group of 15 small- and medium-sized merchants; findings are based on actual transactions, measured among ~39MM US Zip11 Households. Study completed January 2016. 3An active customer account is a registered account that successfully sent or received at least one payment or payment reversal through our Payments Platform, excluding transactions processed through our gateway and Paydiant products, in the past 12 months. 4Source: comScore customer survey completed in January 2016, among 3,010 consumers who have used PayPal Credit. 5PayPal Working Capital is subject to credit approval, as determined by the lender, WebBank, member FDIC. To apply for PayPal Working Capital, your business must have a PayPal business or premier account for at least 3 months and process between $20,000 (or, for certain qualifying business accounts, $15,000) and $10 million within those 3 months or within any time period less than or equal to 12 months. PayPal sales include processing on PayPal Express Checkout, PayPal Payments Standard, PayPal Payments Pro, and PayPal Here.

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I thought I had a pretty good handle on my finances out of school. I worked several jobs while attending university and had little to no problem managing my income. However, once I graduated, I realized how much more complicated personal accounting could really be.

There were so many variables I needed to keep track of. Biweekly bills, monthly charges, and general necessities amounted to a heap of confusing numbers that were often impossible to decipher. The funniest part was that I was actually trying to do this by hand (I don't know what I was trying to prove to myself, either).

After messing up for the 17th time, I decided to give Microsoft Excel a shot. I used Excel a bit in school and I knew all the big-wig finance people used it, so what could I possibly have to lose? The answer is about six hours of my precious time. Excel isn't much of an improvement over handwriting and it's still dependent on the user to manually input all of the information. It's like doing everything by hand with the slightest help, meaning that it still required a tremendous amount of time and concentration. Well that was all for nothing, I guess.

It's sort of funny. I was certain that I could manage my personal finances with ease, when it's practically a full-time job. I was already stressed out enough with my first job and I knew I didn't have enough time to give my finances the attention it deserved.

That's why I decided to try out a budgeting app. My best friend told me that he uses an app called Truebill to manage his finances. "What does it even mean to manage your finances?" I asked him. He told me that Truebill was the personal financial assistant I wished I could have. It could aggregate all of my account information into one place and give me specific insights and actions.

I loved the idea of having full control over my finances, especially during a time of financial uncertainty, and I realized that Truebill would be the easiest way to accomplish this. The user interface is incredibly simple and intuitive, so it doesn't even feel like a finance app! Truebill offers a multitude of features, with their most popular being the ability to cancel subscriptions with the press of a button.

Okay, I had no idea how many subscriptions I was still subscribed to. In fact, I wasn't even using a quarter of the subscription services I was signed up for. Subscription boxes, streaming services, my old gym, and even an old subscription to my favorite magazine--it was all there and I was livid. How could I let myself waste all of this money and how did I never catch this? Thank goodness for Truebill.

Truebill also offers bill negotiations. There is a 40% fee based on how much you save and Truebill even claims that there is an 85% chance that they'll be able to lower your bill once a negotiation is requested. Why wouldn't I take them up on this? There was zero risk and I would only have to pay once my bill was lowered (which means that I would be saving money regardless).

More standard features of Truebill include the ability to generate a credit report on-demand and even request a pay advance. I only used the pay advance feature once when I wanted to buy a gift for my mom, but didn't have enough cash in hand and Truebill automatically reimbursed itself when I got my next paycheck.

The credit report is another fantastic feature and practically taught me what good credit meant. Truebill's credit report basically shows you which financial decisions have the most significant impact on your credit score and ways that you can improve your credit month-over-month. I've never had such control over my credit and it feels good.

I'll be the first to admit that I was extremely naive coming out of school. I figured that as long as I was attentive, I could manage my finances with ease. We manage money to some extent throughout our entire lives, but once you're thrown out on your own, it's a completely different story. With Truebill, I've finally been able to take control over my finances and stay on top of all of my responsibilities.

Update: Our friends at Truebill are extending a special offer to our readers! Follow this link to sign-up for Truebill.

My buddies and I always try to make it out to a game, but we never really care which one we end up at. Obviously we have our favorite sports and teams, but it was rarely about what game we went to or who we saw playing. It was about watching the game live.

In the early months of lockdown, all we had was Korean baseball, and trust me, we loved it. The only issue was, none of us had any idea what the commentators were saying. Even then, a few of my friends weren't huge fans of baseball. They were into sports like football and basketball, ones that moved at a quicker pace with less down-time in between plays.

We decided to see if there were any other events going down and came across horse racing. Yes, horse racing. It was perfect--short, fast-paced, and most importantly, an opportunity for betting.

I had never really considered watching a horse race any time other than the Belmont Stakes, but the prospects of the sport seemed exhilarating. Even better, with horse racing we knew we could still recreate the atmosphere of a race track. Salty snacks? Check. Stale beer? Check. A simple and easy way to bet? Check.

One quick Google search later, we came across TVG, powered by FanDuel. It's an online betting platform that takes you right to the heart of the action. We were a little apprehensive about using a mobile app to place our bets, but TVG's ability to bet on live horse races from all over the world was too good to pass up.

Here are 5 reasons why we are obsessed with horse racing thanks to TVG:

1. Betting has never been easier

Use your phone or computer to watch and bet on live horse races in real-time. TVG offers a bunch of features to make betting even simpler--live odds and handicapping tips leverage recent learnings to help you make your best bet. Not to mention, TVG's exclusive race content and wagering guide offers an under-the-hood look into the strategy behind horse race betting.

2. The biggest selection of horse races out there

If you're looking to drop a little dough on a horse race, chances are your best option is your local race track. But watching the same few horses races over and over again isn't the most exciting thing. With TVG you have access to over 150 tracks worldwide with races happening consistently throughout the day.

3. Get a generous sign-up offer when you place your first bet

Once you register your account, you will be eligible for a $200 risk-free bet. All you have to do is place your first bet and you're covered. If you happen to lose, TVG will insure you for up to $200 as a sort of wagering credit. I may have been a little trigger happy when placing my first bet, so having this insurance was a great perk. There are also a bunch of promotional offers available year-round.

4. Making deposits and cashing out at the touch of button

With a ton of payment options such as PayPal, BetCash, debit/credit, wire transfers, and other third-party services, making a deposit is a breeze. But what about the payout? Depending on your deposit method, your withdrawal will be available in a few days. No more waiting in-line to collect your winnings!

5. Watching live races with your friends while betting is exhilarating

Even when we were watching Korean baseball, Zoom calls with my friends were a little dull.

With TVG, we haven't had this sort of fun in months! Every weekend we'll turn on a race and throw our bets in. After a few races, and quite a few drinks, we'll tally up our winnings to see who won the most! Sometimes it's not even about making money, but just having a good time.

TVG is the perfect way to add a little excitement to an otherwise mundane afternoon. It introduced me to the world of horse racing, a sport I never would have considered otherwise.

The races just keep ramping up and thanks to TVG, I can always get in on the fun.

UPDATE: The biggest derby in horse racing is THIS WEEKEND. Get in on the action with your $200 risk-free bet!

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