9 Reasons Why Your Small Business Needs PayPal
The foundation of a successful business is being able to cater to your customer. One of the components to gaining loyalty is presenting a fast and secure checkout process. For this and other reasons noted below, we believe PayPal is an all-around winner. With flexible payment options, simple setup, and seamless payment, PayPal delivers what business owners need to build a strong customer base. Here are the stats to prove it.
1. PayPal helps you create a better buying experience with fewer screens, fewer clicks, and up to a 44% better checkout conversion.¹
Most people lose patience every time they have to fill out forms and personal information at checkout on each new website. PayPal Express Checkout gives your customers a fast, easy checkout across devices - and can help you close more sales in the process.
2. PayPal attracts up to 5.3% more customers.2
It's not a stretch to say that PayPal customers look for PayPal when they shop online. In fact, research shows that offering PayPal helps attract up to 5.3% more new buyers. Even better: those buyers spend more, which helps small businesses sell more and grow.
3. PayPal is trusted by more than 188 million active accounts.3
Customers recognize the PayPal logo, and brand recognition is a powerful ally to lend credibility to your company. When it comes to their money, customers want to feel comfortable that their payments will be secure and protected against fraud.
4. PayPal lets you accept 25 currencies securely from 203 markets.
Don't wait for payments to come in from a three-week sea voyage across the Atlantic or pay hefty international wiring fees. PayPal is your ticket to selling into more markets and taking your business international.
5. The flexibility of PayPal can help close more transactions.
Not only can customers pay with credit or debit, but they can also get financing on purchases of $99 or more through PayPal Credit. And it's a popular choice among users: about one-quarter (25%) of PayPal Credit buyers said they wouldn't have made their most recent purchase without PayPal Credit. 4 It can be a great way to help drive more sales and get paid upfront, even though your customers have more time to pay.
6. You can start accepting payments online in about 15 minutes.
PayPal is easy to integrate into your business: it only takes about 15 minutes to add a payment button to your website.
7. You may be able to get a loan - without a credit check.
PayPal Working Capital has provided more than $1 billion in funding to over 90,000 small businesses globally. You may be eligible to apply for a business loan after you start processing payments with PayPal. 5 It could come in handy to prepare for busy seasons or to restock inventory. The lender for PayPal Working Capital in the U.S. is WebBank, a Utah-chartered Industrial Bank, and member of the FDIC.
8. In 2014, 2.5 million businesses of all sizes created and sent out PayPal invoices.
We found that PayPal invoicing is an efficient way of organizing all of your payments and staying on top of money that's owed. Dealing with late payments is a whole lot easier, without the need to send a debt collector. PayPal sends your customers an online invoice that they can pay directly via PayPal, credit card, or debit card.
9. PayPal never takes a day off.
Ecommerce never sleeps, and neither does PayPal. The staff is available to provide support 7 days a week. When you have a problem, you can get it reliably fixed without delay.
PayPal's suite of services is a good choice for any small business, from ecommerce beginners to companies looking to expand internationally. PayPal also provides a transparent fee structure and devices for online and offline sales, gaining the respect of entrepreneurs worldwide.
PayPal can be a trusted business partner, starting at $0 a month, and signup takes as little as 15 minutes! Follow this link to start accelerating your business with PayPal today.
1As reported in Nielsen's Online Panel research for activity occurring from July – November 2015, which compared PayPal transactions to non-PayPal transactions on sites that offer PayPal as a payment option. Nielsen measured 125,000 households' online behavior across 10 SMB merchants. Copyright 2016 Nielsen.2As reported in Nielsen's Online Buyer Insights, which measured online & mobile purchasing behavior 52 weeks pre-/post-PayPal integration to calculate lift in net new customers who completed a purchase using PayPal. Weighted average results across a group of 15 small- and medium-sized merchants; findings are based on actual transactions, measured among ~39MM US Zip11 Households. Study completed January 2016.3An active customer account is a registered account that successfully sent or received at least one payment or payment reversal through our Payments Platform, excluding transactions processed through our gateway and Paydiant products, in the past 12 months.4Source: comScore customer survey completed in January 2016, among 3,010 consumers who have used PayPal Credit.5PayPal Working Capital is subject to credit approval, as determined by the lender, WebBank, member FDIC. To apply for PayPal Working Capital, your business must have a PayPal business or premier account for at least 3 months and process between $20,000 (or, for certain qualifying business accounts, $15,000) and $10 million within those 3 months or within any time period less than or equal to 12 months. PayPal sales include processing on PayPal Express Checkout, PayPal Payments Standard, PayPal Payments Pro, and PayPal Here.
Every time payday rolls around, I’m on top of the world. Jeff Bezos-level rich - even though I’m anything but. And then somehow the very next day, rent is due.
The cycle continues. The next payday, bills for my apartment. I find myself without a surplus of savings since I just moved and newly-furnished my apartment completely.
Even more terrifying is the looming presence of the holiday season. Halloween’s officially over and before we know it, hello Thanksgiving…and then there’s Hanukkah, Christmas, New Year’s. It’s insane.
I’ve been feeling very British lately. Not in a Union-Jack-obsessed, “Keep Calm and Carry-On” way. I went through that phase in 2012 with everyone else… no thank you. And it’s not even a surge of patriotism catalyzed by the Queen dying — I’m firmly team Diana and team Meghan.
Now that fall is officially here, the holidays will sweep in and I’ll have to contend with the fact that I won’t be spending them with my family in the UK. I went home to London earlier this year, so there’s not much left in my travel budget for another trip across the pond. A few domestic jaunts might be in my future, but the closest I’ll get to England this winter is watching Love Island and Love, Actually.
So in that spirit, I’ve been filling my days with content from my favorite Brits. I’m listening to all the old British rock bands I grew up listening to, patiently awaiting the new Arctic Monkeys album, and rewatching anything with Michaela Coel in it. I even shipped myself an order of British Baked Beans, so you know it’s dire.
I’ve also been watching British YouTubers like Grace Beverley — my favorite. Generally, I only go on YouTube to watch Vogue Beauty Secrets and AD Open Door videos. But I’m so glad I stumbled on Grace. Her content is a mix of London lifestyle (what lured me in), relatable entrepreneurship, and mindful productivity. I’m not a hustle-and-grind-girlboss, but as a creative person in a 9-to-5, I need all the help I can get to stay plugged in. So, the video “how to be really really really productive without getting overwhelmed” changed my approach to WFH.
Grace outlines her own productivity method: the to-do table. Instead of making a simple to-do list, she divides her tasks into a table that anyone can follow. As someone who’s survived with to-do lists for years, I recently implemented Grace’s method, and it’s revolutionized my workdays.
how to be really really really productive without getting overwhelmedwww.youtube.com
I follow her routine to a tee. Here’s how it works:
Essentially, she divides her daily responsibilities into four categories: quick ticks, tasks, projects, and non-negotiables.
- Quick Ticks: Actions that take less than 5-minutes
- Tasks: To-do’s that take up to 30-minutes. Probably don’t take too much brain energy.
- Projects: Long-term list items. These help guide your priorities, even if you’re not crossing them off in one day.
- Non-negotiables: Pick 3 things each day that you must get done. This is how you’ll truly measure success.
With everything written down and sorted, next address your schedule. Meetings, deadlines, and time blocks — whatever works best for you. Write it down. Then make a pact with yourself to stick to them.
This way of categorization provides a roadmap for prioritizing your day — making you far more productive. Have you ever spent the entire day on small tasks and then suddenly realized you hadn’t moved the needle on any task? Or do you spend way too much time on tasks that aren’t a priority? No more. With your non-negotiables laid out, you know what to laser-focus on and what to dedicate energy towards.
Also, it pays to know your working style. I’m not a morning person. Yet, I have to be up and at ‘em super early. So, first thing in the morning, I march through my Quick Ticks to warm me up. I set a time limit, so I can knock out some easy wins which is totally inspiring. Then I move on to bigger things without lingering on emails or admin. For others, it might be more helpful to tackle the big things with all that early-in-the-day brain power earlier.
Grace has great tips on avoiding overwhelm and burnout. My favorite is taking more intentional breaks rather than scrolling through social media. I call this scrolling “productive” because I’m “coming up with pitches.” Oh, the lies we tell ourselves. It’s more productive in the long run to giving my brain a break with non-screen related stimuli.
Grace’s solution? Set a timer to read a real, an actual book. I’ve never thought of this. It’s a genius way to check off some books on my TBR and kickstart my creativity. After reading a good book, I’m completely inspired to write. So having books near my desk helps me step away from the computer during my lunch break for an actual reset. (And yes, the current books I’m reading are by British authors: Assembly by Natasha Brown, and Love in Color: Mythical Tales from Around the World, Retold by Bolu Babalolu.)
In my pursuit of switching out my WFH set-up and getting my life together, I’ve engineered my workstation for success. With my new WFH essentials and Grace’s productivity technique, I’m revitalized for work — despite the fall blues and my melancholy about the pending holidays.
Here are the things getting me hyped for work and helping me crush my Grace Beverley-inspired to-do tables — no lists in sight:
Pack your bags — Southwest Airlines is having a major sale! Fares are as low as $59 one-way if you book by October 3rd.
This end-of-summer super sale is a game-changer for your travel plans through the end of the year. Summertime travel gets all the glory. But why not take advantage of your long weekends, holidays, and PTO this fall. You’ll be surprised at how much travel you can fit in. Keep the fall/winter season exciting with domestic trips that give you all the excitement without breaking the bank. All thanks to Southwest.
Here’s the breakdown:
Where can you go?
You’ll find discounted tickets to and from most airports. Sale fares apply to cross country travel, and even Hawaii, Mexico, and the Caribbean! Whether you’re visiting a new city or revisiting your last beach vacation, this sale has fares to make your travel dreams come true.
What do the fares cover?
Southwest Airlines has multiple fare tiers, each with various benefits. Wanna Get Away fares start at $59, while Wanna Get Away Plus fares start at $89. You can also find great deals on Anytime fares, which offer priority boarding and express lanes. Then there’s Business Select tickets for a luxe experience at an affordable price point.
Do you have to be a Southwest Rapid Rewards member?
You may think these sale fares are too good to be true. Is there a catch? Do you have to be a Southwest Rapid Rewards member to access them? You’re in luck — anyone can attain these fares for a limited time.
But, insider tip, you should consider signing up for Southwest Rapid Rewards. With a free sign up, you earn points and miles with each trip you take. And with this sale, each dollar you spend on these discounted tix can stretch super far until you eventually earn free travel. The only thing better than a sale is free stuff.
I’ve been browsing the Southwest Airlines site, checking out flights and dreaming.