It's not easy being a small business owner. Two of the biggest challenges on every entrepreneur's mind are how to minimize expenses and how to accelerate the growth of their business. The right payment processing solution can help on both fronts. So we did a thorough review of the leading payment solutions providers, and PayPal came out on top for more reasons than one.
PayPal has long been known to offer an excellent consumer experience, giving them an easy online checkout that accommodates different ways to pay. And for business owners, it's essential to provide this ease to your customers to gain referrals, return visits, and a good reputation. Fraud protection, security, ease of setup, and low overhead are all qualities to look for in selecting a good payment processor. PayPal checks the box on all of these key criteria. Here's how PayPal sets itself apart:
1. No hidden fees.
PayPal has simple, flat-rate pricing and transparency. It doesn't use "show rates" like other services who reel you in with lower fees, but whose add-ons add up. No long-term commitments, monthly minimums, startup or cancellation fees are also a huge plus.
2. It's not just for ecommerce.
Although a lot of customers do their shopping online, PayPal hasn't forgotten the brick-and-mortar businesses. If your business sells at farmer's markets, craft fairs, or on-site with clients, no need for a cash box. PayPal's mobile card readers allow you to accept credit and debit cards – even contactless payments like Apple Pay – in person or at your store.
3. Make it personal.
PayPal.me gives you a personalized link to your online store that you can share with your customers. All they have to do is click your link, type in the amount they owe, and send the money.
4. Get even more with PayPal Payments Pro
With PayPal Payments Pro, you're able to create a customizable checkout experience. You can seamlessly integrate PayPal to fit the look and feel of your website, maintaining your business integrity and aesthetic. Also, you can accept credit and debit cards, PayPal, and PayPal Credit.
5. Big purchases? No problem.
With PayPal Credit, your customers get access to special financing so they have more time to pay for their purchases. The best part: even though customers can pay over time 1, merchants get paid, in full, up front. For high-end items, this can make a huge difference to customers on the fence about a purchase. Some small and mid-size merchants saw up to 68% larger transaction sizes for customers using PayPal Credit compared to credit/debit transactions.2
6. Help fund your business.
Business cycles always include dips, like when you need to restock inventory or hire additional help. Certain businesses may qualify for a PayPal Working Capital 3 business loan – without a credit check and with a flexible payment schedule.
7. Go global.
One of the largest concerns with selling internationally is fraud. PayPal's reputation goes beyond the U.S., giving customers protection with secure payments and 24/7 monitoring, adding in that extra layer of confidence. They also allow you to accept payments in 25 currencies and from 203 markets around the globe.
8. It's a trusted business partner - starting at $0 a month.
Whether you're just starting out and have no experience in online sales, or have been in the business for years and want to expand, PayPal offers a trustworthy payment processing solution. For basic business solutions you can sign up for PayPal Payments Standard for no monthly fee; for a more customizable experience, you can sign up for PayPal Payments Pro for just $30 a month.
Of all the payment processors, PayPal is the most comprehensive payment processing solution that aims to help you attract new customers and sell more - online and off. PayPal is more than just a vendor for your business, but a partner to help you organize and optimize your sales. It's key to taking your business to the next level.
Update: Signing up for PayPal takes as little as 15 minutes! Follow this link to start accelerating your business with PayPal today.
1PayPal Credit is subject to consumer credit approval, as determined by the lender, Comenity Capital Bank. 2As reported in Nielsen's PayPal Credit Average Order Value Study for activity occurring from April 2015 to March 2016 (small merchants) and October 2015 to March 2016 (midsize merchants), which compared PayPal Credit transactions to credit and debit card transactions on websites that offer PayPal Credit as a payment option or within the PayPal Wallet. Nielsen measured 284890 transactions across 27 mid and small merchants. Copyright Nielsen 2016. 3PayPal Working Capital is subject to credit approval, as determined by the lender, WebBank, member FDIC. To apply for PayPal Working Capital, your business must have a PayPal business or premier account for at least 3 months and process between $20,000 (or, for certain qualifying business accounts, $15,000) and $10 million within those 3 months or within any time period less than or equal to 12 months. PayPal sales include processing on PayPal Express Checkout, PayPal Payments Standard, PayPal Payments Pro, and PayPal Here.